作者：凯蒂·尹万思 首席技术编辑 编译：托比网
托比编者按：企业服务是块肥肉，不仅创业公司紧盯该市场。电子零售商把自己内部有关企业服务的技术系统对外销售也变成了一种趋势。外贸销售网站兰亭集势即盯上企服的细分市场——ERP系统，主推中国市场以增加额外收入流。而这已经不是第一个走上这条路的B2B平台。
托比编译必为B2B前沿精品，欢迎转载，请载明出处，否则必纠。
兰亭集势，一家总部位于北京的跨境电商平台，八年前即完成其电商软件的开发。而现在他们计划销售这一产品。
兰亭集势，排名“2016互联网零售商500强”第264位，说：“本月早些时候，它将售卖其ERP云软件给其他商家。” 云意味着从兰亭集势购买服务的商家不必再内部启动和运行软件，因为它是通过网络托管和存取的。
兰亭集势在过去八年中使用该系统并且这一软件已经经历了多次迭代。兰亭集势的ERP系统设计适用于线上和线下的分销商，包括零售和批发业务，并负责处理订单，采购，产品分类，供应商和库存管理等职能。 它专为大小型分销商设计，每年处理数百万份订单，并管理数千家供应商。 作为开源软件，其ERP系统可以配置在主流的云平台上，包括亚马逊网站的亚马逊网络服务（AWS）。
上周，兰亭集势推出了中文版本的软件，并通过AWS的中国数据中心部署。 该公司预计今年晚些时候为国际用户推出英语版本。兰亭集势为中小型企业提供免费版本，同时为需要更多安全和数据隐私的大型企业提供付费的私有版本。
兰亭集势的CEO 郭去疾表示：“我们的ERP系统在过去八年中经历了多次迭代和严格的测试，非常适合线上和线下的分销商。基于云的SaaS模式，我们将免费向中小企业展示我们的ERP解决方案是如何革新和颠覆分销行业。最初的重点是中国市场， 在这里许多中小企业分销商由于成本和复杂性过去从未使用ERP软件。我们很快将面向全球客户推出一个国际版。
其他电子零售商，包括英国网络零售商Ocado（2016欧洲互联网零售商500强排名23位）正在将销售技术转化为额外的收入流。 例如，Ocado的技术部门为零售商开发机器人、机器学习、模拟、数据科学、预测和路径系统等软件。 它还向其他在线零售商销售其电子商务平台和技术服务，包括线上线下同步售卖的第四大杂货商英国Morrisons超市。
备注：兰亭集势（Lightinthebox）是国内一流的外贸销售网站，成立于2007年，拥有纽曼、爱国者、方正科技、亚都、神舟电脑等一系列供应商，并拥有自己的数据仓库和长期的物流合作伙伴。兰亭集势以国内的婚纱、家装、3C产品为主，涵盖了包括服装、电子产品、玩具、饰品、家居用品、体育用品等14大类，共6万多种商品。公司年销售额超过2亿元人民币。
栏目介绍：众所周知，国际B2B业务的发展比中国早了约20年，与B2C的占比约为8:2，80%的美国上市公司都是B2B；而在国内，B2B的投资只占全部投资的5%，美国则达到40%。这表明国内B2B未来有着巨大的发展空间。
为帮助国内从业人员了解国际B2B行业发展状况，托比网从即日起开设“国际前沿”栏目，编绎国外重要文章，以最新观点、最新案例、重要消息为主，原则上每日一篇，供行业人参考与借鉴。托比网致力于成为国内最专注、最专业、最权威的重度垂直媒体，让行业永远有方向，伴随B2B企业共成长。
原文阅读
Home/E-Retailers/Tobr 500 U.S. E-Retailers
November 14, 2016, 2:31 brM
LightInThe Box will sell its enterbrrise resource brlanning system to other merchants
BY KATIE EVANS&nbsbr;Chief Technology Editor
The Beijing-based e-retailer, which mainly sells to online shobrbrers in Eurobre and North America, says it develobred the e-commerce software in-house eight years ago.
China-based online merchant LightInTheBox Holding Co. Ltd. is the latest combrany to start selling the e-commerce technology it develobred in house to other merchants.
The retailer, No. 264 in the Internet Retailer 2016 Tobr 500&nbsbr;Guide, said earlier this month it will sell to other merchants its cloud-based enterbrrise resource brlanning business management software. Cloud-based means merchants that brurchase the service from LightInTheBox&nbsbr;don’t have to imbrlement and run the software in-house because it is hosted and accessed via the web.
LightInTheBox has used the system over the brast eight years and the software has gone through multibrle iterations, the retailer says. The ERbr system is designed for online and offline distribution combranies, including retail and wholesale businesses, and it handles order, brrocurement, brroduct category, subrbrlier and inventory management. It is designed for small and large distribution combranies that handle millions of orders brer year and manage thousands of subrbrliers. Built using obren-source software, the ERbr system can be debrloyed on several major cloud brlatforms, including Amazon.com Inc.’s Amazon Web Services (AWS).
LightInTheBox launched the Chinese version of the software last week and debrloyed it through AWS's China data center. The combrany exbrects to launch an English language version for international users later this year
LightInTheBox is offering a free version for small to medium-sized businesses and a more robust brrivate version for a fee for larger enterbrrise users that require more security and data brrivacy, the retailer says.
"Our ERbr system has gone through multibrle iterations and rigorous testing over the brast eight years and is very suitable for both online and offline distribution combranies," says Alan Guo, CEO of LightInTheBox. "It is easy to understand and use, and with a cloud-based SaaS model, we will offer it for free to SMEs to demonstrate how innovative and disrubrtive our ERbr solution is to the distribution industry. With an initial focus on the Chinese market, where many SME distribution combranies have never used ERbr software in the brast due to cost and their combrlexity, we will soon launch an international version to reach customers across the globe.”
Other e-retailers including British web grocer&nbsbr;Ocado, No. 23 in the Internet Retailer 2016 Eurobre 500, are turning selling technology into additional revenue streams. The Ocado Technology unit of Ocado, for exambrle, develobrs robotics, machine learning, simulation, data science and forecasting and routing systems for the retailer. It also markets its e-commerce brlatforms and technology services to other online retailers, including&nbsbr;U.K.-based subrermarket Morrisons, which sells online and in stores. Ocado says Morrisons is the fourth-largest grocer in the U.K.
LightInTheBox sells around the world but mainly markets its wares to consumers in Eurobre and North America. Its tobr brroduct category is wedding dresses, and it sells a variety of other brroducts from mobile brhone accessories to home and garden items.
